
Add inserts when orders exceed a value threshold. Perfect for thank-you gifts on high-value purchases.
Target customers by tags, order count, total spend, or subscription status. Reward loyal customers automatically.
Trigger inserts when orders contain specific products or product tags. Ideal for cross-sell samples.

Randomly assign customers to different insert variants. Compare conversion rates with statistical confidence.
Measure the true impact of inserts by comparing against customers who received nothing.
View per-variant metrics including conversions, revenue, and ROAS to identify winners.

Inserts are added as line items, so ShipBob, ShipHero, Deliverr, or your own warehouse fulfills them automatically.
Track when insert recipients make repeat purchases. Insertr calculates conversion rate and ROAS automatically.
Include discount codes in your inserts and track redemption rates. See if recipients redeem more than non-recipients.
Answers to questions you might have about Insertr.
Insertr automatically adds physical marketing inserts to your Shopify orders. When a customer places an order, Insertr evaluates your rules and adds the right insert products as line items—so your 3PL picks, packs, and ships them automatically.
Insertr is built for Shopify merchants who want to turn order fulfillment into a marketing channel. Whether you're adding thank you cards, free samples, promotional inserts, or VIP gifts—Insertr automates it based on customer behavior.
Yes. Insertr adds products as line items on your Shopify orders, so any 3PL that reads Shopify order data (ShipBob, ShipHero, Deliverr, or your own warehouse) will see and fulfill the inserts automatically.
Plans start at $19/month for up to 250 orders. Unlimited rules, A/B testing, and conversion tracking are included on all plans. Start with a 14-day free trial—no credit card required.
Absolutely. Insertr tracks when insert recipients make repeat purchases and calculates your ROAS, conversion rate, and revenue per recipient. A/B testing lets you compare different inserts head-to-head with statistical significance.